


Our process connects to every stage of the plaintiff acquisition lifecycle.
Strategy
01
Media
02
Response
03
Intake
04
Qualification
05
Documentation
06
Retainer
07
Delivery
08
Reporting
09
Optimization
10
Strategy
01
Media
02
Response
03
Intake
04
Qualification
05
Documentation
06
Retainer
07
Delivery
08
Reporting
09
Optimization
10
↺ Optimization feeds back to Strategy
From diagnosis through scale, we build and operate acquisition systems as continuous operating models.
We assess your firm's acquisition operations, identify bottlenecks, and understand your goals and capacity.
What You See
Operational assessment, gap analysis, and strategic recommendations.
What We Measure
Current acquisition economics, conversion rates, and operational capacity.
What We Optimize
Strategy alignment and operational design.
We design a comprehensive acquisition system tailored to your firm's specific needs and market opportunity.
What You See
System architecture, campaign strategy, and implementation roadmap.
What We Measure
Design feasibility, resource requirements, and projected ROI.
What We Optimize
System design and campaign strategy.
We build the acquisition system including media campaigns, intake workflows, qualification processes, and reporting infrastructure.
What You See
System implementation, integration setup, and team training.
What We Measure
Implementation progress, integration success, and team readiness.
What We Optimize
Build process and implementation timeline.
We launch campaigns and begin driving qualified leads through your acquisition system.
What You See
Campaign launch, initial lead flow, and system activation.
What We Measure
Lead volume, response times, and initial conversion rates.
What We Optimize
Launch performance and initial campaign settings.
We manage qualification processes, document collection, and retainer workflows to convert leads into qualified cases.
What You See
Lead qualification, document management, and retainer completion.
What We Measure
Qualification rates, document completion, and retainer conversion.
What We Optimize
Qualification workflows and conversion processes.
We continuously analyze performance, identify optimization opportunities, and refine the acquisition system.
What You See
Performance reports, optimization recommendations, and system refinements.
What We Measure
Acquisition economics, conversion rates, and ROI.
What We Optimize
Campaign performance and system efficiency.
We scale successful campaigns and expand acquisition systems to capture additional market opportunity.
What You See
Campaign expansion, system scaling, and capacity growth.
What We Measure
Scaled performance, market penetration, and acquisition economics at scale.
What We Optimize
Scale strategy and resource allocation.